Client Service Director for 360-Degree Marketing Campaigns and Strategic Initiatives at E.ON

As Client Service Director, I led the agency team in delivering comprehensive 360-degree marketing solutions for E.ON, encompassing digital, traditional, and performance marketing channels. My role included managing the client relationship, driving strategic initiatives, and ensuring the seamless execution of multi-channel campaigns designed to elevate E.ON’s brand presence and customer engagement.

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Project Manager for Content Migration and Platform Customization at Sodexo

As Project Manager, I oversaw the successful migration of extensive content and the customization of Sodexo’s digital platforms to meet specific business requirements. This project focused on enhancing the functionality and usability of existing systems, ensuring that the platform effectively supported Sodexo’s operational and strategic goals.

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PO-Proxy for the Development of a Centralized Digital Platform for VDE

As the PO-Proxy, I spearheaded the creation of a centralized digital platform for the VDE (Association for Electrical, Electronic & Information Technologies), aimed at unifying their extensive services and knowledge resources under one roof. This initiative also included the implementation of an AI-powered search engine to enhance accessibility and usability for VDE members and external stakeholders.

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Project Manager & Strategic Consultant for the Modernization of Lufthansa’s Corporate Health Management

As Project Manager, I was tasked with leading a high-profile pilot project initiated by Lufthansa’s board to modernize corporate health management within a high-risk environment. My role involved not only managing a creative team within a leading agency but also providing on-site strategic consulting to align internal processes with the overarching goals of the project.

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Project Manager for the Development of an eDetailing App with Salesforce Integration

As the Project Manager, I led the development and implementation of an innovative eDetailing App for HARTMANN, designed to enhance the sales process for medical products in international markets. In this role, I managed an interdisciplinary team consisting of UX/UI designers, developers, and Salesforce experts to create a powerful digital tool tailored to the needs of HARTMANN’s sales representatives.

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Relaunch of corporate.hartmann.info and hartmann.info

As the Project Manager, I led the complete relaunch of the corporate website corporate.hartmann.info and the global product and service platform hartmann.info. In this role, I was responsible for managing an interdisciplinary agency team, including UX/UI designers, content specialists, and digital strategists.

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